Our Story

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TRAINING BUILT ON FAITH

ABOUT OUR PROGRAM

Elite Player Development & Sports Performance

MEET KB3 PERFORMANCE

Kenny Brown

Kenny Brown is the owner and founder of KB3 Performance, a basketball and athletic performance training business serving athletes throughout Union County, North Carolina and the surrounding areas. A former college basketball player at Wingate University, Kenny brings a combination of playing experience, coaching experience, and sports performance knowledge to the athletes he trains

Kenny has spent years working with athletes in a variety of settings and at different levels. His coaching experience includes serving as the Assistant Boys Varisty Basketball Coach at Lee Park Prep, the Strength & Conditioning coach for Covenant Day School Men's Basketball, and at Piedmont High School with the High School Men's Soccer program, and interning with Wingate University Sports Performance. During his time at Wingate, he also had the opportunity to work with the Wingate women's basketball program. Kenny has also organized and led basketball camps, working with groups of young athletes to help them develop their skills, confidence, and love for the game. These experiences have allowed him to work with athletes with different goals, backgrounds, strengths, and challenges and have shaped the way he approaches training today.

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Through KB3 Performance, Kenny provides basketball skill development, strength and conditioning, sports performance training, and individual and small-group development. His goal is to create training that is intentional, challenging, and specific to each athlete rather than simply putting everyone through the same workout.

More than anything, Kenny wants KB3 Performance to be a place where athletes know they matter. He believes athletes need to be challenged, but they also need to feel known, supported, and encouraged. His goal is for every athlete to leave a training session better than when they walked in. Not only physically, but also with greater confidence in themselves and what they are capable of.

Kenny believes that sports can teach lessons that last far beyond the court. Discipline, accountability, competitiveness, perseverance, how to handle failure, working through adversity, and learning how to consistently do hard things are all a part of the development process. Because of that, he doesn't view training as simply preparing athletes to play basketball. He views it as an opportunity to help young athletes become stronger, more confident, and more prepared for life.

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Faith is also an important part of the purpose behind what Kenny does. He wants to honor God through the way he works, the way he treats people, and the way he serves the athletes and families who trust him. Proverbs 14:23 says, "All hard work brings a profit, but mere talk leads only to poverty." That verse represents the mindset Kenny wants KB3 Performance to instill in every athlete: work hard, be disciplined, stay committed, and let your actions speak for you.

Whether working one-on-one, in a small group, at a camp, or with a team, Kenny is passionate about helping athletes reach their potential while making sure they understand that their development is about more than what happens on the court. His goal is to build athletes who are confident in themselves, willing to work, able to compete, and prepared to take on whatever comes next.

At the heart of KB3 Performance is a simple belief: every athlete matters, and every athlete has more potential than they may realize. Kenny wants to help them discover that potential through hard work, intentional training, and an environment that challenges them to become better every day.

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OUR MISSION

EMPOWERING PLAYERS
OF ALL AGES AND SKILL LEVELS

Our mission is to develop athletes on the court, in their sport and build people for life. We are committed to providing intentional, challenging, and personal training that helps every athlete become stronger, more confident, disciplined, and competitive. We believe every athlete matters. Our goal is not simply to help athletes perform better, but to help them discover what they are capable of through hard work, accountability, and perseverance. We strive to honor God through the way we work, the way we serve others, and the impact we have on the athletes and families we are blessed to work with.

TESTIMONIALS

What Our Clients Say

"Can't say enough about Kenny and SquareOne Performance. He has helped my son Jayden with strength as well as his skills on the basketball court. Kenny is very knowledgable about both basketball and strength training. He tailors workouts around the individual needs and their goals. I am very happy with the progress Jayden has made since starting in March. I am happy to have gotten connected to Kenny."

Jennifer Jones

Parent of Athlete

As a former basketball player and dad of two young but highly competitive athletes, 13 and 10, I searched relentlessly for the appropriate basketball trainer for my daughters.  Luckily, I found Kenny Brown and set up a workout. While often quiet in disposition, his knowledge and ability to teach basketball speak loudly.  He sees the game on both sides of the ball the way it was intended to be seen while conveying it with ease.  Kennys preparedness, thoughtful teaching, and genuine love of the game truly set him apart.  He not only sees each persons path to long term success, hes able to tangibly create and enact a plan unique to the individual. I also fully believe Kenny, faith based and God fearing, genuinely cares about the people he trains, beyond the game.  So I give this young man my highest recommendation to work with any athlete looking to improve in the game of basketball, regardless of skill level. Thanks for all you do Kenny, our family appreciates you so much.

Matt Eastridge

Parent of Athlete

My twin boys absolutely love training with Kenny. Every time I pick them up, tired and sweaty, they immediately ask when they can go back, which says everything about how much they enjoy the sessions. Kenny is more than just a trainer; he's a positive role model and mentor who genuinely invests in the boys growth. Their skills have improved dramatically, and we've seen a real boost in their confidence as well. We're incredibly grateful for the impact he's had on them.

David Dilworth

Parent of Athlete

The past year of strength training with Kenny and KB3 Performance has been life changing for me. I am at the age where I had begun losing my muscle mass, my balance was being affected, I couldn't lift heavy things anymoreincluding my grandchildren! I knew I had to do something. I tried to do it on my own but I just wasn't getting the results I needed. I had no idea how totally out of good shape I really was. Kenny has been patient, professional and precise in his plan to bring my body back to life! I feel the best I have felt in so many years! My sleep is improved, I can carry both my grands at once and I have true strength I would have never known without his expertise. I am forever grateful for the days he has pushed me to become the best version of myself. I recommend him to everyone and will be a forever client.

Debbie Hill

Personal Training Client

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